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Mold Masters at NPE 2009

Client: Mold Masters
Show: National Plastics Expo (NPE) 2009
Location: McCormick Place – Chicago, IL
Size/Configuration: 50x60 island
Challenge: Foster Mold Masters’ industry expertise and showcase new products tailored to closure, medical, PET and multi-material molding in a vibrant, single-level rental exhibit.
Solution: The 3000 square foot environment gleamed with innovation and clever practicality. Contrary to Mold Masters’ 2006 exhibit (created using black graphic applications and a raised meeting area), Catalyst designed this rental trade show exhibit with metallic framework, clean, fabric branding and custom-designed demo stations on which Mold Masters most delicate products were featured.
Symmetrical construction, attractive functionality and a looping video welcomed attendees into the center of the space, allowing Mold Masters to direct potential buyers toward live demonstrations and illuminated product displays.
Result: VPs, investors, clients AND competing exhibitors pronounced rave reviews, calling their environment “Spectacular. The best trade show rental Mold Masters has ever had.”
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