Tell us a little bit about yourself!

  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Front and Center View of the Booth

    Bad Boy Mowers - GIE

    Mow With An Attitude

  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Front and Center View of the Booth Shifted Upwards
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Front Right Side of the Booth
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Close-up of the Front Right Side of the Booth
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Close-up View of the Right Side of the Booth Shifted Upwards
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Front Far Left Side of the Booth
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Close-Up of the Far Left Side of the Booth
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Back Right Side of the Booth
  • Bad Boy Motors Trade Show Exhibit Dealer Expo 2015 - Product Inside of the Booth

Bad Boy Mowers – GIE

  • Location: Kentucky
  • Industry: Consumer
  • Size: 40x40 - 50x50

Watch Out for Mower Gangs

When people buy a Bad Boy Mower, they’re not just getting a tool for maintenance — they’re becoming a part of one bad ass mower society. In an otherwise straightforward, no frills industry, Bad Boy Mower’s edge sets them apart. We made sure that what makes them unique was also what made their exhibit unique. Their brand is a strong element to their market presence and was at the center of this space’s design. We used fabrics with a metal print to accomplish the industrial look and feel of the brand while keeping the space efficiently priced. Corrugated aluminum was also used to create a graffiti look on some of the displays.

 

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You Want a Piece of This?

Behind their edgy exterior is one killer, high-quality product, so we included a display of products combined with a video highlighting and explaining their unique benefits. This broke down the value of the machines for potential buyers and let them experience the product in a unique and dynamic way.

 

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The Pretty Face of the Brand

Bad Boy Mowers brought the brand to life by bringing in their newest spokeswoman to connect with customers and sign her posters. Attendees took pictures and talked with her during the show, fostering a greater personal connection with the brand.

 

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