Somero – World of Concrete
- Location: Las Vegas
- Industry: Manufacturing
- Size: 60×60 - 70×70
Somero planned to ramp up their approach at World of Concrete, so they turned to Catalyst to help effectively communicate their message. We developed an integrated approach to utilizing their equipment on the show floor and our cutting edge exhibit designs to tell their brand’s story and engage attendees visually.
Needless to say, attendees were highly engaged and interacting with World of Concrete like they never had before. In partnership with Catalyst Exhibits, Somero not only accomplished their marketing goals, but also doubled their revenue from the previous year’s exhibit.